Vertical Blog

The 4 Phases of Digital Transformation in Communications

Posted by Andy Faulkner on Jul 25, 2016 8:57:22 AM

The iconic phrase, “There’s an app for that,” has led to a complete digital transformation that is reshaping virtually every industry.

Think about it: the largest taxi service owns no cars. The biggest accommodations provider owns no real estate. And the most-popular media distributor owns no content. (Bonus points if you can name the companies I’ve just described.)

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Topics: Digital Transformation, business communications system

Auto Dealers - Free Webinar to Help Prevent "Showroom Surfers"

Posted by Kevin Butler on Jul 13, 2016 2:27:25 PM

Join Vertical's own auto dealer communications guru, Kevin Butler, as he conducts a free webinar with our friends at Auto Success Magazine on Thursday July 14 at 2pm EDT. Entitled, "Six Ways to Prevent Smartphone Shoppers in Your Showroom from Surfing Your Competition", this webinar will discuss how you can prevent the estimated 63% of prospects in your showroom that are using their smartphone to find a better deal with your competition.

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Topics: Auto

Retailers: "Omnichannel" Includes Voice, So Ignore at Your Peril

Posted by Scott Taylor on Apr 21, 2016 12:56:28 PM

Voice: An Integral Spoke in the Wheel

"A seamless omnichannel experience is driving 2016 retail IT investments and customer satisfaction in more studies than we can count. If delivering a positive experience across all buying channels is the pinnacle accomplishment for retailers, why is it, then, that so many view their voice channel as an afterthought?"

Jan Knight from SMB Retail Technology News interviews Vertical's own Dick Anderson to find out how some of our large, retail customers are integrating the voice channel into their reporting and BI processes to improve sales, customer service and the bottom line. More:

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Topics: Retail

Auto Dealers: Free eCourse to Improve Sales, CSI and Save Money

Posted by Scott Taylor on Apr 20, 2016 6:00:00 AM

Grow your dealership in 5 minutes a day!

Take Vertical's FREE email course (eCourse) and see how today's business phone systems and communications technology can help you generate more sales, reduce expenses and improve CSI scores. 

Sign up now, and you'll receive an email every few days with an info-filled, quick-to-read email lesson focused on simple solutions to real-time problems every auto dealer faces.

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Topics: Auto Dealer Communications Solutions, Auto Dealer eCourse, Auto Dealers, Auto Dealer Technology

Buying into BYOD: 5 Ways to Help Your Team Go Mobile

Posted by Scott Taylor on Mar 14, 2016 8:00:00 AM

The workplace is changing. Mobile working -- in particular, telecommuting -- has increased exponentially over the last few years. However, while the number of mobile and remote workers is on the rise, they still make up less than 3% of the American workforce. As a recent IDC report forecasts, if that number is to increase to 72% of the workforce by 2020, employers still have a lot of work to do to get their teams ready.

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Topics: General Audience

Why You Don't Need to Outsource Your Contact Center: 3 Steps to Bring It Back In-house

Posted by Scott Taylor on Mar 7, 2016 8:00:00 AM

Outsourcing has been, and still is for many companies, a popular way to help reduce the cost of doing business. While there are many benefits to outsourcing, as a recent post in Huffpost Business points out, beware outsourcing an area or function that is core to your business. Deciding exactly what are core and non-core functions can be complicated and takes serious consideration. However, one area no business can afford to lose is its customers.

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Topics: General Audience

Auto Dealers - Keep CSI High by Keeping Missed Calls Low

Posted by Kevin Butler on Mar 3, 2016 8:00:00 AM

As CSI scores continue to rise, it’s even tougher for your dealership to stand out. One overlooked way to improve your scores -- and reap the benefits from manufacturers -- is to proactively manage communication with your customers.

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Topics: Auto

5 Signs Its Time to Update Your Phone System

Posted by Scott Taylor on Feb 29, 2016 8:00:00 AM

Unless there’s still a rotary dial phone (??!!) sitting on your desk, deciding when to update or replace your business phone system can be something that’s easily put off. Hey, if the phone still rings, it works, right?

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Topics: General Audience

The Phontastic Four: Finding the missing metrics in your business phone calls

Posted by Scott Taylor on Feb 22, 2016 8:00:00 AM


With the rise of tools like CRM databases and other automated systems, your business can generate huge amounts of data to assess how it’s doing. There are hundreds of thousands of figures and metrics you can use to track different key performance indicators, such as your click through rate on social ads, your footfall on weekends (if you’re a retailer) and how many calls into your business are converted into sales.In fact, your phone system alone can provide a very high volume of important customer data – if you know where to look for it.

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Topics: General Audience

Retailers: Press 4 to Increase Retail Sales with Targeted On-hold Messaging

Posted by Dick Anderson on Feb 15, 2016 8:00:00 AM

Are your customers on hold with the cosmetics department hearing about your latest cosmetics promotion? Or are they just hearing music?

Retailers spent almost 13 billion dollars on digital advertising in 2015, accounting for a fifth of all digital advertising spend in the US. With the hope that it drives sales and reaches customers with a message to promote specific products. So why i

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Topics: Retail

Vertical Communications: Communications Solutions for How We Work Today

At Vertical we're inspired by the always-connected, data-driven enterprises that embrace the new way of working made possible with mobile and cloud technology. We replace traditional business phone systems with a communications platform and secure cloud services that enable powerful new workflows to ensure you are always connected to your customers. Wherever. Whenever.

Vertical has thousands of clients of all sizes in all industries and we have specific communications platforms for the retail, auto, hospitality and healthcare sectors.

Please come back often and let us know what you think.

Vertical Communications

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